Ad
Placement
Twelve regional magazine editions, twenty-four countries of circulation, one slot per page and no competing banners. Space is sold by area, on a published mechanic, with no negotiated card.
- Advertising is placed across twelve regional magazine editions circulating in twenty-four African countries.
- Print is priced on one mechanic: USD 0.015 per square millimetre, so every unit is arithmetic rather than negotiation.
- Eight print units and four web banner sizes are published, with the full specification available as a PDF.
One slot.
Every page.
Twelve regional editions. Twenty-four countries. A dedicated in-article advertising position on every single article across the network, and one page specification behind all of it.
How the placement works
Each article page across the network reserves a single advertising position - one advertiser, no clutter, full share of attention on that page. Because there is only one slot per page, the inventory is deliberately scarce, and the advertiser is never competing with three other banners for the reader's eye. Placement is sold by title, by region, or across the full network.
| Publication | Market | Editorial Focus |
|---|---|---|
| Cabanga | South Africa & Eswatini | Leadership, banking, manufacturing, real estate |
| Kufunga | Zimbabwe | Economic reform, agriculture, mining, manufacturing |
| Moakanyi | Botswana & Lesotho | Mining, tourism, agribusiness, financial services |
| Dhiladhila | Namibia | Energy, logistics, manufacturing, commercial property |
| Fikiria | East Africa | Fintech, logistics, agribusiness |
| Ganizo | Zambia & Malawi | Mining, energy, financial services |
| Hleketa | Mozambique | Energy, logistics, tourism, trade |
| Ironu | Nigeria & West Africa | Fintech, manufacturing, digital services |
| Kanisa | DR Congo | Mining, energy, infrastructure |
| Mufakir | North Africa | Policy, governance, strategy |
| Okusima | Angola | Manufacturing, infrastructure, energy transition |
| Yaada | Ethiopia, Chad, Eritrea & Somalia | Infrastructure, industrialisation, energy |
The rate card
The web banner is the only advertising position on the magazine sites, and it is identical on all twelve. Rates are per calendar month, in United States Dollars. Term discounts run 3 months -10%, 6 months -15%, 12 months -20%. Minimum booking is one calendar month, and creative may be changed once a month at no charge.
| Buying level | Sites | What it covers | Per month |
|---|---|---|---|
| Single edition | 1 | One publication, one market, the in-article slot across that title | USD 195 |
| Regional cluster | 3 to 5 | A group of editions covering one region, bought together | USD 495 |
| Half network | 6 to 11 | Most of the continent, short of the full buy | USD 890 |
| Full network | All 12 | All twelve editions, twenty-four countries, every article page | USD 1,450 |
Print, and the full specification
Print space is sold by area rather than by package - USD 0.015 per square millimetre of booked space, applied identically across all twelve editions, with no negotiated card. A full page is 51,359 mm² of live area and therefore USD 770. Position loadings and volume discounts apply to that figure, in that order. The complete document carries the page architecture, all eight print units, loadings, discounts, material specification and deadlines. Read the advertising specifications and rate card
What is included
One advertiser per article page, no competing banners. Artwork produced by us or supplied by you. Placement reporting each month. Titles and regions can be changed between terms as your market focus moves.
How to buy it
Tell us the market you want and the term you can commit to, and the figure comes back the same week. Placement is quoted separately from build and retainer work, and never bundled into them.
Request The RatesRepresented media,
independent editorial.
Selling the inventory only works if readers still trust the pages. The agency and the publisher operate under a published separation, and we say so out loud.
What the agency does
Cabanga 360 works for the client. It recommends the placement that serves the client's objective - inside the network or outside it. It is never required to buy network inventory, and it is never rewarded for doing so.
What editorial does
- Advertising never determines editorial conclusions
- Sponsored and partner content is labelled at the top of the piece
- An advertiser receives no editorial preference
- The full standard is published in the publisher's editorial policy
- Choose the editions and the countries you need to reach.
- Choose the unit from the eight print sizes or four web banner sizes.
- Confirm the rate, which is the unit area multiplied by the published square-millimetre price.
- Send artwork to the specification, and the placement is booked for the issue.
Straight answers.
How is magazine advertising priced?
How many magazine editions are there and where do they circulate?
What advertising units are available?
Do I need to work with the agency to advertise?
Tell us what the business needs to do.
Not what you want built. What the business needs to achieve. Book a strategy session and you will leave it with a written read on where the growth actually is, what it will take, and whether we are the right people to do it. No deck, no pitch theatre, no obligation.
Or write directly to sales@cabanga.co.bw. One conversation is usually enough to know whether this is worth either party's time.